Diana’s passion for tomatoes, rooted in her hometown of San Marzano sul Sarno, has shaped her journey to create a brand that embodies both tradition and femininity.
Growing up surrounded by lush fields and the time-honored harvest, Diana was inspired by the hardworking women who carefully selected the finest, ripest tomatoes. Their wisdom and dedication instilled in her a deep love for the fruit, and the drive to share that passion with the world.
Italianavera is not just a brand; it’s a reflection of Diana’s connection to her heritage, a tribute to her roots, and a celebration of the rich, fragrant, and intense beauty of tomatoes from one of Italy’s most iconic regions.
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